PRISENSE
Prisense is a business intelligence tool that provides detailed competitor price insights, helping you adjust your pricing strategy to competitive edge and maximize profits. By utilizing Prisense, you can access real time pricing data, identify pricing trends, and make informed pre decisions. It offers valuable business intelligence for optimizing your pricing strategy and staying ahead of the competition. Gain a competitive edge and maximize profits with Prisense's detailed competitor price insights.
Background
Prisense is the third term project accomplished while studying at Langara College. Considering the course constraints it was a requirement to build an application that meet business needs and fulfils certain requirements. Therefore it was decided by me and my team to create an app that provides detailed competitor price insights, helping users to adjust their pricing strategy to competitive edge and maximize profits.
My role in the team
The team consist of 7 students, 3 designers and 4 developers. I was the UI/UX designer. As a designer, I researched the market, designed the user flow, one of the persona, wireframes for watching list page, add item to inventory page and import inventory page. I also did the UI mockups for the desktop and mobile screens for inventory page, search page, homepage and the account page.
Wireframes
Personas
UI and Branding
As a UI designer, I created the UI kit, illustrations and the infographic used on different page, as well as participating in visualizing the data sets. I also designed the mock-ups for inventory page, search page, homepage and the account page. Finally, I created the project presentation slides and project proposal template and content.
The logo was inspired by the design of an eye, which signifies the function of our price “tracking” app. The curviness of the logo resembles price fluctuations and the letter S of our application PRI “S” ENSE.
UI Kit
Font Family and Size
Raleway
Poppins
Color Palette
Cards
Key Screens

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